the identification and description of a failed change effort in a chosen company, and an analysis of which of the 8 errors in Kotter’s book may have contributed to the failure.

Think about your own company, NASA, or any company you have worked for in the past (Department of Energy (DOE), Johnson and Johnson, or Boeing Helicopter Division, Philadelphia, PA). Can you identify a change effort that did not go well? Describe the effort and which of the 8 Errors in Chapter 1 of Kotter may have contributed to the failure. If you can not identify any failed change efforts, discuss why you think this is so. Does the company never initiate change efforts? Why not? Are all change efforts successful? If they are successful, why do you think they are successful? You do not have to identify your company by name but providing an industry or product/service type would be helpful.
Reference Book: Kotter, J.P., 2012. Leading Change, Harvard Business Review Press